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.....Jack Welch

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Organizational Alignment

Organization AlignmentMost companies have a well-defined strategy, but fail on execution. While there are various reasons for this, most often execution fails because day to day operations are not aligned with the strategy of the organization. We work with organizational leaders and their teams to ensure that their strategies, structures, processes, culture and people are aligned.

To thrive in today's highly competitive business environment, organizations must align objectives and goals throughout to be directly congruent with the direction of the organization. They must motivate their employees to achieve their objectives, monitor the progress regularly and generate course corrections. They must measure performance to resolve issues and identify areas for growth.

Although our approach is individualized to meet specific organization needs, the following are example steps that could be included in an organizational alignment process:

  • Build a strong and trusting senior management team, with a defined vision that lays a foundation for creating an organization with goals that are aligned from the top down and the bottom up.
  • Using the "Built to Last Model", the senior management team will develop their Vision for the company including mission, BHAGs (Big Hairy Audacious Goals) and Core Values.
  • Through a facilitated session, develop the division or company annual goals that will guide the company through the next year. This development step is key to establishing the "Lighthouse" to which all within the division will direct themselves with group and individual goals.
  • Create a focused organization that is mutually dependent and that generates immediate high business results.
  • Develop initial measurable department/ team objectives that support the "Lighthouse" goals while outlining required integration with other departments.
  • Finalize team alignment with the "Lighthouse" by refining and finalizing department objectives and setting individual objectives that solidify the established direction.


  • Uniformly and accurately cascaded, top down objective setting and action planning which will assure or surpass yearly goal achievement.
  • High ownership of objectives at the department and individual level.
  • Goals that are highly integrated between departments and that require great interdependence for each and every department to be successful. (i.e. Each department will feel like we are all in this together and that we all must act as a highly effective "team" in order to succeed.)
  • Goals will be measurable with high accountability.
  • Generate increased team work, communication and mutual appreciation by all employees.